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GE’s Slate finish is an alternative to stainless steel and black for customers who want an appliance with a warm, low-gloss look. It’s easy to clean and resists fingerprints. The initial launch includes two French-door refrigerator models, two freestanding gas ranges, two freestanding electric ranges, two built-in dishwasher models, and an over-the-range microwave. Cost is the same as for equivalent stainless models. (For instance, the range shown here sells for $1,100.)

GE Appliances, 800/626-2005, geappliances.com.