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JLC ??JANUARY 1990 GC Management Tips Builder's Library Business Management for the General Contractor by Paul J. Cook. R.S. Means Co. 100 Construction Plaza, Kingston, MA02364, 1988, 219 pages: $46.95, hardcover As many builder-turned-entrepreneurs have found, being skilled at your trade doesn't mean you're instantly qualified to run a construction company. You need management ability and knowhow. Now, there are three ways you can pick up business skills: the hard way, trial and error, or reading what others have to say on the subject. Business Management for the General Contractor, by Paul Cook, endeavors to provide the information you need to take the easy path. The book covers quite a bit of material, ranging from bid-related decision making to labor relations. The downside is that the book