If you and your project manager spend 13 hours preparing an estimate for a remodeling job, how much money have you invested in the project? Would you have been better off spending those 13 hours getting things done on one of your current projects?

You can't answer those questions unless you understand where you get the most return on your time — yet most of the contractors I talk with have only a vague conception of how many hours they devote to various jobs and activities. They don't know how to quantify their time and often don't grasp the benefits of doing so.

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