Are you a subscriber but don’t have an online account?

Register for full online access.

 
 
 
 

Marketing & Selling

  • Making Sense of Markup

    Suggestions for what to say when clients ask: What's your markup?

     
  • How Small Jobs Killed My Business

    Chasing energy rebates takes the focus off solving problems and puts it on getting as much rebate with as little out of pocket as possible, resulting in small jobs and mediocre performance improvement.

     
  • November 2014 Letters

    Emailing proposals; strapping ceilings; caulking fiber-cement joints

     
  • A second option that reduces the length of Mikes workweek is to train his employees in the lead carpenter system and delegate project management responsibilities to them.

    Tracking the Owner's Time (Subscriber content)

    You need to know what functions you perform before you can make informed hiring decisions.

     
  • Can the Housing Market Recover?

    Sales of newly built homes surged last month to the highest level since 2008. But overall the housing market's slipped.

     
  • MFM Offers Underlayment Co-Branding Program

    Could co-branding be the right extension for your marketing efforts? These underlayments let you shout your name from the rooftops.

     
  • Why 'Energy-Saving' Tips Suck

    The truth is that commonly espoused energy-saving tips are worthless. We look at four common offenders.

     
  • Little House on the Sidewalk

    Taking portable toilets to a whole new level.

     
  • Savannah, Georgia, Economy Shows Increasing Strength

    Georgia’s chief coastal metropolitan area shows continued signs of economic resurgence, according to a university report.

     
  • This list applies to new construction or a structural remodeling job. Your Job Start Package should be customized to the type of work your company does.

    How to Conduct a Job Start Review (Subscriber content)

    If you work with employees or subs, you need to be clear about what, exactly, the project entails and when it's expected to be completed. Everyone needs to understand. This job start package lays it all out.

     
  • To improve your author rank, edit your Google profile to include a list of websites for which you provide content (right). Adding your Google ID to your content means your image will display in search results (below), which tends to produce higher click rates.

    Author Rank and SEO

    For top online search ranking, be a subject matter expert.

     
  • Photography Tip - Zoom Bracketing

    In photography, "Bracketing" is taking a series of the same picture, but changing some aspect of the photo such as exposure, or the zoom angle of the lens as you progress through.

     
  • Local Builders’ Associations - What have they done for me lately!

    I discovered one of the most dynamic and energetic groups of like-minded business people I’d ever encountered.

     
  • Tips for Optimizing Your Website Navigation (Subscriber content)

    Tips on how to optimize your website navigation to help your audience—as well as the search engines—find your valuable content more easily.

     
  • Tips for Finding Strong Keywords for Your Website (Subscriber content)

    The SEO rules have changed. This article describes how to use Google Keyword Planner to find the three or four keywords that best describe your expertise, and how to use them to rewrite your Web copy.

     
  • Cash Buyers And Investors Drive Housing Market

    The current housing recovery is driven by investors and cash buyers, not borrowers.

     
  • Three Key Changes in the World of SEO (Subscriber content)

    Search engines are making big changes in how they calculate page rankings. Make sure your business is in the know when it comes to SEO and the latest content marketing strategies.

     
  • Sales Agreement Specifics

    There’s always the possibly of incurring liability because of something your sales rep said during the sales presentation. One way to limit that possibility, construction lawyer Patrick C. Barthet says, is to have the right sales agreement in place, with appropriate disclaimer language.

     
  • Post-Sandy Property Tax Bump Averted (For Now)

    Federal aid has allowed local governments to hold off on a feared tax hike for towns whose tax base was hammered by Sandy.

     
  • Builder Optimism Index Surges

    A bellwether index of builder confidence in market conditions has reached levels not seen since the boom years of the last decade.

     
 
 
 
 
JLC Field Guide to Decking