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More stories about Sales

  • Using Television Advertising

    Recent developments in broadcasting and cable technology make television advertising a surprisingly low-cost way to make a big impression. Here’s how one media-savvy remodeling contractor does just that.

  • Strictly Business: Charging for Estimates

    Charging for estimates not an end in itself

  • Letters

    More on payment schedules, painting over knots, affordable design catalog announced, “green” building vs. “healthy” building, followup on tool pretenders, flitch beam details

  • Letters

    Differing viewpoints on sealing crawlspaces, NEC clarification, nuances of foreign-made tools, why clothes washers break trap seals

  • Strictly Business: Limits to Growth

    Good reasons for resisting growth

  • Strictly Business: Learning To Say "No"

    Turning down work without turning off prospective clients

  • Letters

    Asphalt roof-over pros & cons, PT wood myths, preventing wood siding woes, lead paint caution

  • Strictly Business: Rethinking Close-Rate Ratios

    Turning more leads into sales

  • Notebook

    Heatway & Goodyear square off in radiant tubing failure, L-P adds money to siding settlement, Senergy leaves EIFS group, dangers of fluorescent lamps, wood stoves & Y2K, mold lawsuits in Calif., benefits of insulating attics

  • Answers to Ten Tough Business Questions

    We asked a dozen builders and remodelers across the country about their experiences in starting and growing their businesses. Here is their wisdom, gleaned from the school of hard knocks, on everything from hiring and delegating to estimating and charging for design.