New Jersey manufacturer Larry Birnbaum switches on a treasured bulb presented to his grandfather, Samuel, by Thomas Edison in 1914.
New Jersey manufacturer Larry Birnbaum switches on a treasured bulb presented to his grandfather, Samuel, by Thomas Edison in 1914.

Larry Birnbaum did not set out to become the rough-service-bulb king of North America. But the passage of the federal Energy Independence and Security Act of 2007—or EISA, as it’s also known—left him little choice.

As you may recall, EISA aimed to reduce U.S. energy consumption by gradually eliminating conventional incandescent light bulbs, with production of 100-watt bulbs to end by January 2012, 75-watt bulbs by 2013, and 40- and 60-watt bulbs by 2014.

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