A California remodeler puts the "social" in social networking by finding out about his clients' personal interests and getting involved.
Three remodelers talk about how they are using the Cost vs. Value Report differently since the recession.
Remodelers find positive client feedback an especially strong motivational tool in a difficult economy.
Bartering has enabled some remodeling companies to engage in cashless transactions that range from painting to holiday parties.
Spending time with a new-home builder changes a remodelerís perspective on his marketing budget.
