Anyone who has ever paid attention to the growth of a child knows they go through growth spurts. The process can be uneven: They sometimes grow up before they fill out or vice versa; they're alternately awkward or sturdy. It's similar for a business. The idea of upward and outward growth is one way to frame a discussion about growth strategies for your company, says Mark Richardson, vice president of Case Remodeling and a REMODELING columnist, who considers a company's growth as vertical or horizontal.
