Darren Slaughter runs a boutique website design and marketing shop that focuses on serving contractors in the home improvement space. Sales, marketing, social media
To generate leads, marketing consultant Darren Slaughter says you should launch a blog. But content is key. Only if you optimize your blog platform will the leads follow.
Within the next three years, social media will replace online testimonials and review sites as a major confidence factor used by consumers. How do your profiles measure up?