Underpricing can result from thinking errors that lead you to sell yourself short. David Gerstel explains how correcting those errors will help you to become more profitable.
Keeping cash on hand is not the same as making a profit. David Gerstel offers guidance on managing cash to make a valid profit.
For all the information given us about the how-to of capturing profit, little is said about why we must make a profit.
There are myriad "slipperies" that, if they escape your attention while estimating, can do major damage to your bottom line.
