Jim McCarthy

Jim McCarthy's Posts

  • Clearing the air with homeowners about possible outcomes will eliminate the fear that prevents them from being able to make a decision about a project or product.

  • Many home improvement companies face an ongoing challenge: resolving the conflict between sales and installation. Installers blame salespeople for selling poorly; sales blames installation for screwing up jobs. A divide between these two departments will affect both employees and customers, resulting in a lot of frustration for both. And without a happy and satisfied customer, you're unlikely to earn a referral.

  • Are your sales presentations down? Do you find yourself in a long selling cycle? Do you wear out your welcome in your customer's home?

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