Joe Knife

Joe Knife's Posts

• At Ease

  by Joe Knife

  When you stop talking and start measuring, customers often get uneasy. Give them something to do.

• Three Paths to Sales

  by Joe Knife

  Craftspeople by nature and salespeople by necessity, many remodelers believe that their company's good work will speak for itself, convincing smart prospects to work with them.

• To Your Credit

  by Joe Knife

  The government's new energy tax credit could be worth a lot to your marketing effort.

• Pay Up

  by Joe Knife

  Some make excuses -- "I need to transfer funds." Occasionally some just disappear. They are the customers who haven't given you your final payment.

• LLC or S-Corp.?

  by Joe Knife

  Should a home-improvement company be structured as an S-corp. or an LLC? Experts say choosing a form of business ownership depends on several key factors, including tax concerns, potential risks and business liabilities, desire for flexible management structure, and future investment needs.