Phil Rea

Phil Rea's Posts

  • Roofing: Phil Rea

    Sometimes reps promise more than they should; more than the company can profitably deliver. Sometimes they give work away, just to get a contract signed.

  • Hiring the right people and training them to manage themselves can give a company owner tremendous freedom.

  • A lot of your prospects think they need three bids from three different contractors. Everything they've read advises them to do that. In fact, a lot of you reading this probably make that suggestion in your company's marketing materials.

  • Windows: Phil Rea

    Everything your prospects read advises them they need three bids from three contractors.

  • Sales Marketing

    Next time you need to hire a salesperson, think outside the remodeling box. “Look in other industries,” says Phil Rea, an industry sales consultant. “Our industry is still lagging in sales” compared to industries such as cars and real estate, which revere the sales function and emphasize training and detailed lead tracking.

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