While construction unemployment remains lower than it has in years, the skilled labor shortage means as many as 300,000 construction jobs are left unfilled in the current economy. The shortage puts pressure on businesses to attract and hire the right people. However, looking in conventional avenues may not be fruitful and businesses must learn to recognize potential in unorthodox places, according to Burk Moreland, the vice president of sales and operations for IES Residential.
“You should be looking for people all the time,” Moreland said in his session “How to Maximize & Motivate Your People” at the 2020 International Builders Show in Las Vegas. “Stop looking in the traditional places. Everyone in the industry is trying to find those people, so you’ll just be competing against supply and demand, and the demand is really high for those people.”
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