Custom Design & Construction

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Renovating for Multiple Generations? Beware of Surprise Needs

Families that want to stay together don't always want to stay together nonstop More

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Sales Alchemy: Getting Prospects off the Dime

Several remodelers offer suggestions such as offering bath packages, using seminars to sell, and offering financing to help prospects make the decision to remodel. More

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Second Look: Bill Simone

Bill Simone (Big50 2001) says that he now spends three to five hours a week working at his remodeling company, Custom Design & Construction, in Los Angeles. But he's still very much a part of the home improvement industry; he haunts trade shows as chairman of HomePlus Finance, a sub-prime lender that caters to the remodeling industry. More

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Closing a Sales Deal

When it comes to sales, Bill Simone of Custom Design + Construction leaves nothing to chance. From the initial call forward, the Los Angeles remodeler sets a sales system in motion to guide his ideal customer to a signed contract. More

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