Fairway Construction

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Adam Helfman profile

Weekend radio, long the domain of home-improvement do-it-yourself shows, is now airing the other side of the story. More

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Remodeling Job Mistake

For Fairway Construction of Southfield, Mich., it was a plum job: a $45,000, two-bath remodel of the master bath upstairs and one of the three bathrooms downstairs in the 6,000-square-foot house. That was when Fairway owner Adam Helfman received a call from the project manager. More

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Implementing sales systems

She had read books by Tom Hopkins and Phil Rea (a contributor to this magazine) and had incorporated some sales techniques, but she sought formal training. On the recommendation of a fellow remodeler, Shirey spent $8,000 on weekly sales training through Sandler Systems, based in Stevenson, Md. She's happy with the results. More

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