So far this year, 52% of Tom Poulin's volume has come from past clients or their referrals. The president of Poulin Design Remodeling, in Albuquerque, N.M., says that is typical for his company. And high on the list of reasons why? The two-year warranty Poulin offers on all the company's work. More
How do you halve lead costs? Tom Poulin of Poulin Design Remodeling, Albuquerque, N.M., has done that since hiring lead manager Joe Turowsky six years ago. More
Meet Tom Poulin, president of Poulin Design Remodeling in Albuquerque, N.M. A high-school handyman who worked for his father and then started out on his own after graduating from college, he stopped swinging hammers long ago and has shaped his company into a $4 million operation. More