Another way to engage is contests and giveaways. But Behan cautions that visitors won't bother unless they know there's an actual chance to get whatever it is you're giving away. So spell out how often drawings are held, and promote past winners.
Another way to engage is contests and giveaways. But Behan cautions that visitors won't bother unless they know there's an actual chance to get whatever it is you're giving away. So spell out how often drawings are held, and promote past winners.
Your website should be set up to anticipate and convert at some level every kind of visitor, regardless of where he or she is in the buying cycle.
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