Brian Kaskavalciyan

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Business How-To: Measure and Analyze Leads

Key to sustaining, and growing, a remodeling business is a balanced mix of past and future customers. Tracking your lead sources is essential to your business health and marketing plans. More

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Wrong-Headed: Avoid These Marketing Mistakes

It's easy for even the most experienced marketers to fail to follow best practices. A reminder of what NOT to do. More

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