Jason Larson

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Establishing separate corporate identities: windows and remodeling

Three years ago, Jason Larson, owner of Lars Construction, a San Diego design/build company, decided to create a division dedicated solely to installing vinyl windows. "It allows us to monitor job costs and watch sales in that division," Connor says. More

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Focusing on window customers' needs

Larson, of San Diego-based Lars Construction, a company that includes a $1 million window division called Jacor Door and Window, lets clients select their configuration and material and then makes his case for upgrades at the glass package stage. More

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Window of Opportunity

Jason Larson, owner of Lars Construction, a remodeling firm in San Diego, used to get calls from people wanting to know if his company installed windows. A full 95% of the windows Jacor installs are vinyl replacements, and Jacor will install a single window just to get its job signs in new neighborhoods. More

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Service Expectations High for Window Suppliers

A quality product and timely delivery are only the first items on the list of what remodelers want from window suppliers. Ray Ferraro of All Trades Contracting in Clinton, N.J., has a long list of what he looks for in a window supplier.Ten years ago, Brian Elias, owner of Hanson's Windows and Siding, Detroit, did business with multiple manufacturers. More

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