Mat Vivona

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Always help your customers, in whatever way your business model allows

Some helpful advice as to how one can become the first--and only--person your clients think to call. More

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Health insurance costs rise

Health insurance prices have risen dramatically in recent years, to the point that coverage is nearly prohibitively expensive for small-business owners. Remodeling, and the construction industry as a whole, has always lagged behind in providing health insurance for its workers, and that problem is only getting worse as costs rise. More

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Making publicity work for you

Once upon a time, the public face of home improvement wore a beard and a plaid flannel shirt. He was Bob Vila, his show was More

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Michigan Remodeler Aids Woman in Need

This winter marks the first in four years that 62-year-old Rashid Alimi can rest comfortably in her home. Mat Vivona Jr. of Father & Son Construction in Troy, Mich., heard about Alimi from contacts he has at a local television station. More

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Profile: Mat Vivona Jr.

Father & Son Construction of Troy, Mich., was one of our first Big 50 contractors in 1986. Then-owner Mat Vivona promoted the $10 million company on the side of a hot air balloon, as well as on refrigerator magnets and pizza boxes (he also owned pizzerias). Although more jobs now come from referrals than advertising, Vivona spends about 5% of revenues on marketing annually. More

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