Michael Stone

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When Sales Disappoint, Ask Yourself: Where Does It Hurt?

Odds are, one of these pain points is limiting sales More

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Have I Got a Guy for You: Referral Programs

Don't be afraid to ask for referrals or pay referral fees. More

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Tripping Out: Reducing Lumberyard Runs Is a Matter of Planning

Checkout lines may be shorter, but trips to the building materials store are still time wasted and money lost. More

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An Insider on Outsourcing: Bringing Work In-House May Not Necessarily Save You Money

Faster job completion, higher quality, and lower overall costs for you: three reasons consultant Michael Stone says to stick with specialized trade contractors. More

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To Generate Strong Leads, Get on the Phone

For generating strong leads, few methods of canvassing are as effective as simply getting on the phone with past clients. More

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Set high standards for new hires

Good news about this summer's hiring outlook: Many remodelers who last year could hardly find any applicants for production positions will get dozens this year. Nevertheless, it's more important than ever to set some high standards. More

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Actions to keep business strong

With leads dropping like flies throughout the industry, refining your marketing strategy might be an option you can't afford to ignore in 2007. Here are some of the actions one remodeler is taking to keep their business strong, as well as suggestions from two marketing consultants. More

Journeyman's Journey

In the South of France near the city of Nîmes, a mythical structure has existed... More

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