Sal Ferro

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Keeping Cause Marketing Close to the Cause

From attending charitable events to lending a hand with labor, participating in cause marketing can increase your staffís energy and boost your businessesí profile. But when it comes to selecting a charity, focusing on passionónot publicityóis key. More

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Coming to Grips With Hurricane Sandy

Long Island remodelers took a direct hit from the hurricane. Now they“re in the front lines of the recovery. More

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Hurricane Sandy: Aftermath

Along the battered Northeast coast, contractors assess the damage and get to work More

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Why Employees Work Harder

It's usually not the paycheck that gets those people on your payroll to give their all. More

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Top Remodeling Entrepreneurs Lead the Way

At a high-energy gathering Thursday morning at the Remodeling Show in Baltimore, hundreds of remodelers honored the owners of four remodeling companies with revenues stretching from $2 million to $50 million. More

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Remodeling Entrepreneur Sal Ferro Leads $50 Million Company by Example

This boy from the Bronx runs a $50 million company and has a heart of gold. He is unparalleled, say those who know him well, in leading by example and inspiring others to be their best. More

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Picking up incomplete remodel projects

Picking up the pieces ó literally and figuratively ó after another remodeler has left a project or been fired is one of the toughest jobs out there. More

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Just Cause

Last spring, Alure Home Improvement, on Long Island, mobilized teams of installers to help construct a recreation facility at Clearpool Education Center in Putnam County, N.Y. Filmed by ABC-TV and broadcast on the network's More

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Single-Line Success

Adding a specialty business isn't for everyone, but it can be a real profit center. More

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Doing jobs for friends and family

Should you do jobs for friends and family? More

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