Answering your company’s “because” can help inform marketing initiatives and spur... More
New data shows the critical role parents play in homeownership and home buying... More
New data shows the critical role parents play in homeownership and home buying... More
A prospector's path maps to a buyer's needs, wants, willingness to sacrifice, and expectations. More
What they are, why they work — and how best to leverage them. More
Poll of Houzz registrants finds renters are as eager as homeowners to remodel, and more eager to build More
The home website has launched 'Porch Premium,' in which contractors can buy increased visibility in the ZIP codes that matter most to them. More
Women often control the home improvement purchasing decision. Salespeople ignore that fact at their peril. More
Home improvement companies can expand their customer base by marketing and selling to rapidly growing ethnic communities. More
