It's easy for even the most experienced marketers to fail to follow best practices. A reminder of what NOT to do. More
Zen Windows sells 99% of its product to homeowners who never see a salesman. The Internet and email are key components in this sales process. More
You wonít get far trying to sell to women and men the same way. Hereís why. More
2008 Investment and Vacation Home Buyers Survey by the National Association of Realtors More
Remodeling Services Unlimited is allowing some clients to work on segments of a remodeling project themselves. More
Operating a sell-furnish-install (SFI) program in Charlotte-area stores puts The Carolina Building Group in daily touch with the mood of the market. More
Are the buying signs for minority prospects different? Definitely, experts say. More
Does personality profiling actually predict sales success? Often, but not always. More
Earlier this year, Kleber and Associates Marketing and Communications, in collaboration with StandPoint Marketing Research, conducted research on the economic power women have acquired in recent years. More
