Dennis Schaefer, owner of Creative Wood Products, a deck and sunroom company in Fenton, Mich., wants to make sure his customers never forget him. Since he has the name of every customer that his company has done business with, he can contact them for promotions and special events. He also sends them his company's quarterly newsletter, by mail or e-mail. More
That thin silver disc that just arrived in the mail tells your prospect everything you want them to know about your company. More
If you're going to offer a lifetime labor warranty, it's critical to deliver on your promise. More
I recently hired someone for an important position. I'm pleased with her potential. The odd thing is she had a good job and was happy there. I found her through an agency. More
I recently hired someone for an important position. It looks good; I'm pleased with the potential this person brings to our company. The odd thing is she had a good job and was happy there. I found her through an employment agency. More
A high-end residential remodeler explains why he makes time for even the smallest... More
After just five months, The Service Master Co. and The Home Depot have ended a joint home services program. The program, conducted at The Home Depot stores in Orlando, Fla., Memphis, Tenn., and Sacramento, Calif., tested a range of co-branded residential maintenance and repair services. More
