Internet

Making a Web Site Work for You

A Web copywriter offers tips about keywords, links, and compelling content More

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Web Sites For Rookies

If you don’t have an online presence yet, now’s a good time to start. More

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Defining Your Niche Can Help in Downtimes

I specialize in custom decks. I switched to this niche last winter, when my backlog of general remodeling work dried up and I had no jobs on the horizon. The suburbs of New York City — where my business is located — were hit hard by the economic downturn; many GCs I knew were going out of business. More

Contractor Reward Programs

Manufacturers entice builders with cooperative advertising, tools, and even tickets to the races. More

Feature: Lost and Found

Thanks to the Defense Department, we civilians have free access to the Global... More

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The View From Above

In its few years of existence, the virtual globe program Google Earth — which... More

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Toolbox

Makita compact cordless drill and impact driver; Kevlar work jeans; plumbing and... More

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Connecting All Contractors

A retrospective on 25 years of builder technology: How did we get here, and where... More

First Professional Deck Builder Website Launches

Editor's note about the launch of Professional Deck Builder's website in 2007 More

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Communicating With Customers Through the Web

Most conflicts between a service business and its customers can be avoided with... More

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