Sales

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Housing Market Update: Not All Markets Look the Same

Zonda’s Ali Wolf and Tim Sullivan highlight regional housing market trends as... More

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There's a Right (and a Wrong) Way to Be Competitive

How you handle competition in your local remodeling market will have a direct... More

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Amid Market Uncertainty, Builders Are Shifting Strategies

How softening demand, greater consumer fear, and rising cancellation rates have... More

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Housing Market Slows as Fed Takes Aggressive Approach to Combat Inflation

Inflation remains at 40-year highs while national housing sales levels have... More

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Housing Market Slows as Fed Takes Aggressive Approach to Combat Inflation

Inflation remains at 40-year highs while national housing sales levels have... More

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What is the Lifetime of a Lifetime Warranty?

How to set expectations for warranties on the products your company installs More

How To Get Better Results from Google Ads
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How To Get Better Results from Google Ads

Donna Campanelli explains how companies can make better use of Google's online... More

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Sales 101: Four Customer Personality Types To Watch

When they really want to make the sale, you may want to treat these four... More

Tags: Sales
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Understanding the Links Between Price, Need and Perceived Value

To close the sale, you need to know how each of these influence the customer More

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Defining Your Company's Value

Salespeople need a strong definition for the word "value" to use to describe what... More

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