Wouldn't it be nice to have a huge
showroom — a space big enough
to display every imaginable cabinet and
appliance, and hundreds of electrical
and plumbing fixtures? With everything
under one roof, you could cut
down on the time it takes your clients to
make product choices.
Unfortunately, even if an abandoned
mall was available in my town, I could
never afford to rent or maintain it. But
there is another solution to the showroom
problem — the Internet. Almost
every major building products manufacturer
now has a useful site on the
Internet, with more coming online
every day. Since most people now have
a computer and access to the Internet,
or can gain access through a