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Product Watch: Firestone Industrial Products Ride-Rite LS Load Levelers
Ride-Rite LS load levelers from Firestone Industrial Products are designed for heavy-duty (2500 series and up) Ford, Chevy/GMC, and Dodge pickups.
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Driving the Brand: Ken Hefley
Whether he's working in his woodshop, renovating his house, or riding dirt bikes in the desert, Ken Hefley brings a high-octane blend of craft, passion, and competitiveness to everything he does. His job as Makita USA's senior VP of marketing is no exception. 'I've competed in sports all my life,' he says. 'There's a fiber of that in everything I do.'
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