Home-improvement retailer Lowe’s is expanding its portfolio of outdoor power brands and will launch the EGO brand of products. Beginning in December 2020, Lowe’s will be the exclusive nationwide home center to offer EGO’s line of battery-powered mowers, blowers, string trimmers, hedge trimmers, edgers, chain saws, and snowblowers. EGO is also sold through Ace Hardware stores and Amazon.
The announcement comes days after competitor Home Depot announced it was resetting its outdoor power equipment lineup and would no longer carry EGO products.
EGO products will be available on Lowes.com and in select stores beginning in the fall, with a full rollout expected in February 2021. Additionally, Lowe’s will begin offering select SKIL battery-powered outdoor power equipment in late 2020, including push and self-propelled mowers, leaf blowers, string and hedge trimmers, and other products and accessories.
“We are relentless in bringing the best quality, innovation, and brands to our consumers, and [this] announcement is another bold step forward in our pursuit of bringing the best outdoor power equipment offering to our stores,” Bill Boltz, executive vice president of merchandising for Lowe’s, said in a news release. “EGO is an undisputed industry leader in creating cutting-edge technology and design. This line of cordless power equipment is trusted by both DIY and pro customers to take on any lawn and garden project, with convenience and ease.”
Earlier in the year, Lowe’s launched Honda Power Equipment and an exclusive partnership with Ariens ZTR mowers and snow products. The retailer also offers other brands across the outdoor power equipment category, including John Deere, Craftsman, and Husqvarna.
