Amba Products

In 2004 in Atlanta, Georgia, we founded Amba Products with a clear goal in mind: to dispel the myth that, in North America, towel warmers were only for the rich and famous.

Overpriced and not widely available, towel warmers in America, prior to 2004, could be seen only in the homes of some of the country’s elite. While Europeans, and other nations around the world, had been drying and warming their towels on radiators for years, most Americans had no experience with them. In fact, the perception persisted that they were a luxury out of reach for most American families.

Amba Products changed this view. We’re proud to be one of the first companies in the U.S. to introduce consumers to affordable, stylish towel warmers made of high-quality stainless steel.

And the news spread quickly! Initially supplying a handful of clients with top-grade towel warmers—we now proudly serve more than 2000 retailers throughout the United States, Canada, Mexico and the Caribbean.

Constantly on the lookout for innovative designs, we get our products from all corners of the world. And by partnering with specialized manufacturers, we develop product ranges usually exclusive to Amba. That’s why our commercial and residential clients now have so many options to choose from: 150 towel warmer models and custom towel warmers from Italy, South Africa or China—all steeped in stylishness and quality.