JLC ???JANUARY 1990
Many of the remodeling dollars being
spent these days come from the so-called
move-up or luxury market where clients
expect a high degree of service and organization
from their builder. California
contractor Deva Rajan has just this kind
of clientele and has earned a reputation
for doing, as one colleague put it, "elegant
business."
He concentrates on three areas of residential
remodeling: complex structural
repair (foundation work, hillside stabilization),
high-end kitchens ($40,000
and up) and baths, and general remodeling
(additions, expansions, second stories).
He runs four crews, and shares the
office with a full-time office manager
and his son Abe, who handles
both estimating and project
management. His dollar volume
last year was just under
$1.5 million.
Rajan has spent