As the introduction makes clear design/build is an increasingly popular marketing strategy in certain markets because it provides "a seamless, costeffective … project from one accountable source" — namely the contractor. This practical manual covers all the elements needed to succeed in this heavily service-oriented approach to building and remodeling. The book is logically organized, beginning with a detailed discussion of the pros and cons of the design/build concept from the point of view of all involved — remodelers, custom builders, architects, and owners. From there, it works through the design phase to the production and completion of the job. The main text is accompanied by numerous sidebars, covering a host of tips and tools. These include sample brochures, newspaper ads, lead
