Newsletters are a friendly and cost-effective way to keep your company in the forefront of clients' and prospects' minds. What's not so easy is finding the time or expertise to write, design, print, and mail a newsletter. Here's a snapshot of three companies that can do the job for you — in part or in whole and with varying degrees of customization.
Biz-comm
www.biz-comm.com
703.689.9619
The spiel
“High-end for high-end remodelers targeting high-end clientele…. [P]resents the client's work in the best possible light…. A well-crafted newsletter is like printing your own money.”
What you get
Quarterly four-page newsletter custom-created for your company. Exclusive content, printed in full color on high-quality paper. Biz-comm manages printing and mailing process for quality-control purposes.
Cost
$850 per issue. Price covers phone editorial meeting, writing of all articles, layout, insertion of your photos, online review, and approval. Printing and mailing are additional.
Remodeling clients
Include DesignLine Remodelers, DCC, Laroe Remodeling, and The Alexander Group
MasterMind Training
www.remodelersnewsletter.com
866.441.7440
The spiel
“[T]he average contractor in our Program has increased their business by $33,548 per month and many have generated over $100,000 in a single month from the newsletter alone!”
What you get
Monthly e-mailed delivery of “eight-page newsletter in a Microsoft Word format. You complete the customized areas (takes approximately 20 minutes), then print and mail to your database.” Standard content includes celebrity birthdays, cartoons, seasonal items. Two colors or black and white.
Cost
$89 per month. Price covers e-mailed basic newsletter; printing and mailing optional for an additional fee.
Remodeling clients
Approximately 300 nationwide
RT Incorporated
www.RTIncorporated.com
828.328.8956
The spiel “Our Customizable Newsletters are a dynamic marketing tool produced four times a year with full-color photographs and articles that will interest your prospective and current clients.”
What you get
Quarterly (or less frequent) four-page newsletter consisting of basic “shell” with pre-written articles and graphics on three pages. You provide additional articles and photos for RTI to insert into layout. Printed in your choice of color or black and white.
Cost
From $623 to $2,049 per issue, depending on quantity and color. Price includes printing, but mailing is additional.
Remodeling clients
Approximately 45 nationwide