Imagine two builders. Builder No. 1 is an experienced project manager who decides to start his own business. His technical skills are finely honed, he knows how to manage a crew and schedule, and he builds homes that customers love. But a few years after hanging out his shingle he is still struggling financially.

Builder No. 2 is a former corporate executive with no construction experience who starts a custom building company and soon becomes one of the top builders in the area.

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