February 2004 Table of Contents

Features
Closing a Sales Deal

When it comes to sales, Bill Simone of Custom Design + Construction leaves nothing to chance. From the initial call forward, the Los Angeles remodeler sets a sales system in motion to guide his ideal customer to a signed contract. Read more

Using product selection strategies to smooth out remodeling process

Design/build and full-service remodelers are hiring interior designers, in-house or as partners, to work with existing selection systems, or to have those partners incorporate new technologies with the process.The interior designer can visit Web sites and display images of products or project photos that are saved on the hard drive. Read more

Strong bond between homeowner and remodeler

Meet Tom Poulin, president of Poulin Design Remodeling in Albuquerque, N.M. A high-school handyman who worked for his father and then started out on his own after graduating from college, he stopped swinging hammers long ago and has shaped his company into a $4 million operation. Read more

Either the remodeler sells or hands off the responsibility

Most know that to make a sale, you need to reiterate what you hear, empathize with clients, and establish trust. Read more

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