Sales & Marketing

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Amid Market Uncertainty, Builders Are Shifting Strategies

How softening demand, greater consumer fear, and rising cancellation rates have... More

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Facebook for Leads

The popular social media platform has taken a few lumps lately, but is still a... More

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How to Identify Shifts and Opportunities in the Housing Market

An economist says that these 9 key indicators help to explain what motivates... More

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Seen at JLC Live: Marketing With Video

Check out the organization and storage in Daniel Mast's work trailer, which he uses to promote his business. More

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Your Remodeling Business May Live or Die on the Internet

Spencer Powell's must-read book simplifies the digital landscape where most... More

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The Motivations and Risks Behind Today's Seven Main Home Buyers

Nearly every buyer group is fully engaged in today's housing market, and the... More

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Industry Outlook: What's Ahead for Housing in 2021

Demand is up, costs are flattening, and pricing power is great. Can production and... More

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Six Single-Family Trends That Will Take Off in 2021

In the wake of COVID-19, builders and buyers hit the reset button. More

A Deck Builder's Guide to 'Google My Business'

When a potential customer searches online, do they find you or your competition? More

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Lobster on a Cheese Plate

In his soon-to-be released book, Mark Harari brings plenty of humor, but he is... More

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