Lean times leave home improvement contractors confused about how to market their companies. Read more
New regulations governing the way you work inside and outside the house take effect on April 22. Is your company ready? Read more
Information and willingness to act make the crucial difference when managing through lean times. Read more
Should a needs assessment be part of your sales process? Read more
The truly effective salesperson knows that it's all about the customer. Read more
You need a new salesperson. Should you seek a referral or hire someone completely new to your salesforce? Read more
How many of your leads become presentations? Nudging that number up, even a little, can produce a big bump in sales. Read more
Dropped out of the advertising game? Maybe you should play it differently. Read more
Your Internet marketing campaign might be more effective if you send searchers to a landing page. Read more
Home improvement companies use different strategies to get the attention of show and event attendees. Read more
Accountability and procedures can help get your referral rate up. Read more
Owning your own building offers benefits. But don't finance a building purchase out of working capital. Read more
Service calls can be a profit center, a lead source, and an image builder. Read more
Strong companies have a system to prevent cancellations and a system to manage them when they happen. Read more
A market research report projects a 10% sales increase for the residential deck and rail market. Some deck builders are already seeing the uptick. Read more