What’s your niche? Decks? Kitchens
and baths? Apartment remodels?
That’s how we tend to think about what
business we’re in. However, the success
of the custom builder or remodeler
depends more on the quality of his or
her personal relationship with the client
than great skill with cabinets or plumbing
fixtures. Yes, it will probably help
you get along with someone whose
kitchen you’ve just dismantled if you
can demonstrate a clear idea of how to
put everything back together. But given
a choice between doing your hundredth
kitchen for a jerk or your first deck for a
saint, who wouldn’t pick the deck?
After 18 years of trying to figure it out,
I’ve concluded that my